Nice to meet you! I'm Janice Lee.
I'm a space, tech, and coffee enthusiast at Rutgers Business School seeking learning opportunities in startup ventures to one day launch my own. As a marketing major with an entrepreneurship concentration, I'm always looking for ways businesses can drive positive social and environmental impact.
I am currently working on developing my own fashion-tech company and working on Marketing Consulting services as well. I strive to create my own footprint in my growing generation and I'm always happy to listen and learn and open to new opportunities. Feel free to explore my site and see how I can help. Thank you!
ACTIVITIES
INTERN
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Public Policy & Legislative Internship experience
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Business Development and Marketing Internship experience
ENTREPREUEURSHIP
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3 Startup Ventures Initiated through Pitch & Business Competitions
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Presentation, outreach, and bootstrap business development experience
CONSULTING
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3 Marketing & Digital Media Marketing Consulting Experiences
EXPERIENCE
June 2020-
Marketing Intern
New Brunswick, New Jersey
PROPELLED LLC
Propeled LLC is an Organizational Development Consulting business that strives to help companies transform and change their organization and management. As a cross-functional marketing intern, I have established business development projects and led marketing campaigns and target-market research to elevate brand image and online engagement and traffic.
May 2020-
Marketing Consultant
Hillsborough, New Jersey
CAFE BRIO
I am working directly with the owners and leading digital media marketing strategies and tactics to increase social media engagement and community presence, publish educational content through Instagram and Youtube, and increasing content quality. I am also analyzing website information to rebrand the site UX and increase web traffic through Google SEO.
November 2019-
Co-Founder
New Brunswick, New Jersey
MOOVE
Co-founded MOOVE as a startup venture to mitigate methane levels and toxic runoff by upcycling cow manure to convert to biofuel. Led strategy, pitching, and business planning to compete at the Hult Prize Competition, winning 3rd place in Campus Rounds and participating in Regional Rounds for Monterrey, Mexico.
April 2018- July 2019
Legislative Intern
Hillsborough, New Jersey
OFFICE OF ASSEMBLYMAN ROY FREIMAN
Interned under New Jersey's 16th legislative district for Assemblyman Roy Freiman. Worked with legislative staff to write constituent communications, organize and plan events, and job shadowed during legislative sessions to the NJ State House. Wrote press releases for NJ.com highlighting news and enhanced understanding of public policy and political practicum.
EDUCATION
2019-2023
Bachelor of Science in Marketing
RUTGERS UNIVERSITY, NEW BRUNSWICK
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Entrepreneurship & Innovation Living-Learning Community- Member & Mentor
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Road to Silicon V/Alley Inaugural Cohort- Venture Capital & Mentor Committee Member
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Women in Business- Professional Development Committee
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Women BUILD Leadership Program
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Rutgers Association of Marketing and Strategy- Marketing Committee Member
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Korean Students Organization- Operations Manager
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The Daily Targum- News Anchor
2015-2019
High School Diploma
HILLSBOROUGH HIGH SCHOOL
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Attended Hillsborough High School with a cumulative GPA of 96.6.
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Took 9 Honors and 8 Advanced Placement classes over the course of 4 years.
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Recipient of Anne Iannone Memorial Scholarship and the Fred and Ruth Quick Scholarship
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Member of National Honors Society (2018-2019)
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Varsity Member and Clerk of HHS Model UN & Congress
(2015-2019)
Founder and President of HHS Democrats Club (2018-2019)
PARTNERS & CLIENTS
VENTURES
KWK BRACELETS
Founder, President
2017-2020
PURSUIT
Founder, President
2019- present
MOOVE
Co-Founder, President
2019-present
EXPERTISE
Pitching
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4+ years of Public Speaking, Model UN & Congress
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3 startups founded, pitched on multiple occasions for business competitions (mentioned in "My Work" section), PR, and marketing
Outreach
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Led outreach projects for voter registration and involvement as legislative intern for NJ's 16th District Assembly. Outreached and communicated constituents via calls and emails
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Pitched and outreached to VCs, startups, and keynote speakers for Rutgers 2020 Venture Capital Case Competition. Led brochure design for approval by the dean
Digital Media Marketing
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7+ years of experience on Instagram
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3 years of experience on Canva and UI projects
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3 years of experience with filming and editing videos and short films
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5 websites created using Wix and Google SEO utilization
